We are delighted to announce Nick Knight’s collaboration with esteemed menswear designer Craig Green. The pair have united to create Green's first brand campaign, promoting his Autumn/Winter 15 collection.
Since his graduate collection received the L’Oreal Professional Creative Award and was nominated for the Design Museum’s Design of the Year 2013, Green's career has gone from strength to strength. SHOWstudio has followed Green’s ascent closely. Knight explains, 'There's a brilliant tension to Craig's work - on one hand it's so simple and pure, rooted in ideas of traditional masculine work wear, but on the other it's so dynamic, so theatrical - full of energy and movement. That combination is what makes it so special to photograph.'
The campaign has been confirmed to run in a number of media print titles later this year. In addition, Knight and Green have produced a film, which will be released in the lead up to London Collections Men exclusively on SHOWstudio.
On working with Knight on this exciting project Green commented, 'I have always been a huge admirer of Nick's work, he has incredible vision and technical skill and this comes through in so many varied ways. He really understood what we wanted to express and the energy of the Autumn Winter ‘15 collection. The support of Nick, his team and SHOWstudio has been incredible.'
Keep your eyed peeled for the outcome of this dynamic collaboration. Why not revisit Lou Stoppard’s interview with Green while you wait?