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Transformative: Val Garland on Lady Gaga

Transformative returns! Our rolling series sees Nick Knight reconsider contemporary fashion imagery through in-depth video interviews with the creatives behind the scenes; makeup artists, hairdressers and stylists.

This week Knight sits down with makeup artist Val Garland, who discusses working with Lady Gaga on her Alejandro music video: 'Before this video she had a look that was very strong with a lot of makeup, and for me, I wanted to do something completely different.' Garland recalls the process of collaborating with director Steven Klein and hairdresser Eugene Souleiman on the shoot and explains the reference points that led her to create the final, pared-back look: 'Everything was slightly religious but sexy at the same time and I just said 'it's all about the mouth.''

Watch the full interview now and stay tuned for more as Transformative develops. In the meantime, don't forget to explore our sister project, Subjective!